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        <title>AutoConversion</title>
        <link>http://autoconversion.vox.com/library/posts/page/1/</link>
        <description>Relational and Social Marketing for Car Dealers</description>
        <language>en</language>
        <generator>Vox</generator>
        <lastBuildDate>Thu, 12 Jun 2008 11:51:36 -0400</lastBuildDate>
        <copyright>Copyright 2008</copyright>
        <docs>http://blogs.law.harvard.edu/tech/rss</docs>  
 
        <item>
            <title>Are Your Blog Headlines Doing Their Job?</title>
            <link>http://autoconversion.vox.com/library/post/are-your-blog-headlines-doing-their-job.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/are-your-blog-headlines-doing-their-job.html?_c=feed-rss</comments>
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            <pubDate>Thu, 12 Jun 2008 11:51:36 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00fae8c23fb8000b.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a0.vox.com/6a00d4143078ac3c7f00fae8c23fb8000b-50si&quot; alt=&quot;Marketing&quot; /&gt;&lt;/a&gt; 
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&lt;/p&gt;
      When you’ve worked hard to set up your dealership blog -- or paid good money to have someone set it up for you -- itcan be frustrating when you think that nobody’s reading.  Even though it’s a relatively new technology, automotive marketing shar...    &lt;p style=&quot;clear:both;&quot;&gt; 
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&lt;/p&gt;
 
            </description> 
            <category domain="http://autoconversion.vox.com/tags/">internet</category> 
            <category domain="http://autoconversion.vox.com/tags/">seo</category> 
            <category domain="http://autoconversion.vox.com/tags/">automotive</category> 
            <category domain="http://autoconversion.vox.com/tags/">sem</category> 
            <category domain="http://autoconversion.vox.com/tags/">email marketing</category>    
        </item> 
 
        <item>
            <title>Auto Blogging - DIY or Hire Out?</title>
            <link>http://autoconversion.vox.com/library/post/auto-blogging---diy-or-hire-out.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/auto-blogging---diy-or-hire-out.html?_c=feed-rss</comments>
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            <pubDate>Thu, 05 Jun 2008 12:54:45 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00fad68dd8a70005.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a7.vox.com/6a00d4143078ac3c7f00fad68dd8a70005-50si&quot; alt=&quot;Blog&quot; /&gt;&lt;/a&gt; 
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&lt;/p&gt;
      You’ve been hearing it everywhere -- automotive blog marketing is one of the best and simplest ways to improve your search engine rankings without paying a fortune for the privilege. Once you’ve decided to go ahead with it, though, the big quest...    &lt;p style=&quot;clear:both;&quot;&gt; 
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&lt;/p&gt;
 
            </description> 
            <category domain="http://autoconversion.vox.com/tags/">blog</category> 
            <category domain="http://autoconversion.vox.com/tags/">advertising</category> 
            <category domain="http://autoconversion.vox.com/tags/">brand</category> 
            <category domain="http://autoconversion.vox.com/tags/">branding</category> 
            <category domain="http://autoconversion.vox.com/tags/">internet marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">automotive</category>    
        </item> 
 
        <item>
            <title>Does your Blog Make People want to come back?</title>
            <link>http://autoconversion.vox.com/library/post/does-your-blog-make-people-want-to-come-back.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/does-your-blog-make-people-want-to-come-back.html?_c=feed-rss</comments>
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            <pubDate>Mon, 02 Jun 2008 14:46:29 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00e398d2d20a0005.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a2.vox.com/6a00d4143078ac3c7f00e398d2d20a0005-50si&quot; alt=&quot;Icon-ac-ahead&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     It’s estimated that there are over 200 million blogs floating around on the internet. Do you ever wonder how yours stands up to the rest?  There’s a lot involved in automotive blog marketing. Just getting content up and making sure it’s optimized...    &lt;p style=&quot;clear:both;&quot;&gt; 
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            </description> 
            <category domain="http://autoconversion.vox.com/tags/">brand</category> 
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            <category domain="http://autoconversion.vox.com/tags/">internet marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">search engine optimization</category> 
            <category domain="http://autoconversion.vox.com/tags/">automotive</category> 
            <category domain="http://autoconversion.vox.com/tags/">online</category> 
            <category domain="http://autoconversion.vox.com/tags/">sem</category>    
        </item> 
 
        <item>
            <title>What Blogging can give you</title>
            <link>http://autoconversion.vox.com/library/post/what-blogging-can-give-you.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/what-blogging-can-give-you.html?_c=feed-rss</comments>
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            <pubDate>Wed, 21 May 2008 10:26:30 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00fa9676e6e10002.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a1.vox.com/6a00d4143078ac3c7f00fa9676e6e10002-50si&quot; alt=&quot;Blog&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
      Remember five years ago, way back in the Internet dark ages, when the first question anybody asked you about your online brand marketing strategy was, “Do you have a website?”  This time last year, the question was “Do you have a blog?” This yea...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://autoconversion.vox.com/library/post/what-blogging-can-give-you.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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&lt;/p&gt;
 
            </description> 
            <category domain="http://autoconversion.vox.com/tags/">advertising</category> 
            <category domain="http://autoconversion.vox.com/tags/">internet marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">search engine optimization</category> 
            <category domain="http://autoconversion.vox.com/tags/">automotive</category> 
            <category domain="http://autoconversion.vox.com/tags/">social media optimization</category> 
            <category domain="http://autoconversion.vox.com/tags/">brand marketing</category>    
        </item> 
 
        <item>
            <title>Higher Rankings Equals More Sales</title>
            <link>http://autoconversion.vox.com/library/post/higher-rankings-equals-more-sales.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/higher-rankings-equals-more-sales.html?_c=feed-rss</comments>
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            <pubDate>Thu, 08 May 2008 11:20:46 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00f48d14c88c0001.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a4.vox.com/6a00d4143078ac3c7f00f48d14c88c0001-50si&quot; alt=&quot;Automotive Internet Marketing&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     More often than ever before, shoppers are using the internet to do their research and make purchasing decisions. Your potential customers are sitting at their computers and typing search terms into their search engine of choice, waiting to see wh...    &lt;p style=&quot;clear:both;&quot;&gt; 
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&lt;/p&gt;
 
            </description> 
            <category domain="http://autoconversion.vox.com/tags/">social media</category> 
            <category domain="http://autoconversion.vox.com/tags/">search marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">blog marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">brand marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">email marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">automotive internet marketing</category>    
        </item> 
 
        <item>
            <title>Building Your Community</title>
            <link>http://autoconversion.vox.com/library/post/building-your-community.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/building-your-community.html?_c=feed-rss</comments>
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            <pubDate>Thu, 01 May 2008 11:45:39 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00f48cf3d87b0003.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a3.vox.com/6a00d4143078ac3c7f00f48cf3d87b0003-50si&quot; alt=&quot;Blog Networking&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     Blogging is meeting the needs of these customers and the auto dealerships that want their business. The bloggingplatform has created a unique way for customers and businesses to communicate in a non-threatening way and allow customers to be a par...    &lt;p style=&quot;clear:both;&quot;&gt; 
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&lt;/p&gt;
 
            </description> 
            <category domain="http://autoconversion.vox.com/tags/">social media</category> 
            <category domain="http://autoconversion.vox.com/tags/">search marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">blog marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">brand marketing</category> 
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        </item> 
 
        <item>
            <title>Blogs For Auto Dealerships: Building Your Community</title>
            <link>http://autoconversion.vox.com/library/post/blogs-for-auto-dealerships-building-your-community.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/blogs-for-auto-dealerships-building-your-community.html?_c=feed-rss</comments>
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            <pubDate>Fri, 18 Apr 2008 10:53:58 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00f48cefacc60002.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a6.vox.com/6a00d4143078ac3c7f00f48cefacc60002-50si&quot; alt=&quot;Internet Marketing Ideas&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     The buzz is everywhere. Marketing rules have changed, and they continue to change almost every day. Your customers don’t want to be sold, they don’t want to be interrupted, and they don’t want to be yelled at. They want to be a part of a communit...    &lt;p style=&quot;clear:both;&quot;&gt; 
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&lt;/p&gt;
 
            </description> 
            <category domain="http://autoconversion.vox.com/tags/">social media</category> 
            <category domain="http://autoconversion.vox.com/tags/">internet marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">search marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">blog marketing</category> 
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        <item>
            <title>Achieving Trusted Expert Status</title>
            <link>http://autoconversion.vox.com/library/post/achieving-trusted-expert-status.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
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            <pubDate>Fri, 04 Apr 2008 11:45:32 -0400</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00f48ceb49300003.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a0.vox.com/6a00d4143078ac3c7f00f48ceb49300003-50si&quot; alt=&quot;Brand Marketing&quot; /&gt;&lt;/a&gt; 
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&lt;/p&gt;
     By now, we know that blogs are all the rage. We know that every website and business should have one. We know that it should be updated frequently for improved online brand marketing and search engine rankings, and we know that blog owners should...    &lt;p style=&quot;clear:both;&quot;&gt; 
    &lt;a href=&quot;http://autoconversion.vox.com/library/post/achieving-trusted-expert-status.html?_c=feed-rss#comments&quot;&gt;Read and post comments&lt;/a&gt;   |   
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            </description> 
            <category domain="http://autoconversion.vox.com/tags/">marketing</category> 
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            <category domain="http://autoconversion.vox.com/tags/">sem</category> 
            <category domain="http://autoconversion.vox.com/tags/">automotive marketing</category> 
            <category domain="http://autoconversion.vox.com/tags/">online brand marketing</category>    
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        <item>
            <title>Social Media Marketing:  What you may be Missing</title>
            <link>http://autoconversion.vox.com/library/post/social-media-marketing-what-you-may-be-missing.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/social-media-marketing-what-you-may-be-missing.html?_c=feed-rss</comments>
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            <pubDate>Tue, 12 Feb 2008 10:25:50 -0500</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00f30f5b280c0001.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a4.vox.com/6a00d4143078ac3c7f00f30f5b280c0001-50si&quot; alt=&quot;Online Brand Marketing&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     You’re familiar with television ads, radio ads, and fliers. You’re familiar with public relations. You have a pretty good handle on your marketing. But what about your social media marketing strategy? If you don’t have one, or you don’t know what...    &lt;p style=&quot;clear:both;&quot;&gt; 
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            </description> 
            <category domain="http://autoconversion.vox.com/tags/">marketing</category> 
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            <category domain="http://autoconversion.vox.com/tags/">network marketing</category> 
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            <category domain="http://autoconversion.vox.com/tags/">marketing strategy</category> 
            <category domain="http://autoconversion.vox.com/tags/">affiliate marketing</category> 
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            <category domain="http://autoconversion.vox.com/tags/">website marketing</category> 
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            <category domain="http://autoconversion.vox.com/tags/">relational marketing</category>    
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        <item>
            <title>Blogs are a gem for car dealers </title>
            <link>http://autoconversion.vox.com/library/post/blogs-are-a-gem-for-car-dealers.html?_c=feed-rss</link>   
            <author>nobody@vox.com(AC Jones)</author>
            <comments>http://autoconversion.vox.com/library/post/blogs-are-a-gem-for-car-dealers.html?_c=feed-rss</comments>
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            <pubDate>Tue, 04 Dec 2007 23:35:55 -0500</pubDate>         
            
            <description>     &lt;p class=&quot;enclosed-assets&quot; style=&quot;margin-bottom: 10px;&quot;&gt;     &lt;a href=&quot;http://autoconversion.vox.com/library/photo/6a00d4143078ac3c7f00e398c488670003.html?_c=feed-rss&quot; style=&quot;float:left; margin-right:6px;&quot;&gt;&lt;img src=&quot;http://a7.vox.com/6a00d4143078ac3c7f00e398c488670003-50si&quot; alt=&quot;gem for car dealers&quot; /&gt;&lt;/a&gt; 
    &lt;br style=&quot;clear:both;&quot; /&gt;
&lt;/p&gt;
     When web2ologies first set out to develop a blog marketing strategy for car dealers, our initial focus was to use blogging as a means for CRM purposes. Basically, we saw blogging for relationships with customers as the primary value to car dealer...    &lt;p style=&quot;clear:both;&quot;&gt; 
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